The 2022 International Jewelry Summit (hereinafter referred to as the "summit") was held in Shanghai Jinjiang Auditorium on the last day of the 5th CIIE (November 10). The domestic leaders who attending this summit were: Xiao Guiyu, Deputy Director of the Standing Committee of the Shanghai Municipal People's Congress; Bi Lijun, Vice President and Secretary General of the Gems ＆ Jewelry Trade Association of China; Liang Zhenjie, Deputy Secretary of the Party Committee, Board Director, General Manager of the National Gems & Jewelry Testing, and the Chief Supervisor of the Gems ＆ Jewelry Trade Association of China; Luo Zhisong, Chief Economist of the Shanghai Municipal Commission of Commerce; Lin Qiang, Vice President of the World Federation of Diamond Bourses and President of Shanghai Diamond Exchange; and Chen Yu, CEO of CGE, etc. International guests who attending the Summit included Dr. Palitha T.B. Kohona, Sri Lanka's ambassador, and consulates general and consulate representatives from Sri Lanka, Britain, Colombia, India, Italy, Pakistan and etc. The on-site guests gave the opening speeches and some international guests who were overseas delivered the video speeches to congratulate the opening of the summit.

The Summit has been held continuously for several years, and this year was still the concurrent event of the 5th CIIE. The holding of the 2022 International Jewelry Summit has attracted great attention in the jewelry industry at domestic and abroad. Some of the international guests were the exhibitors of CIIE who took time from the site to visit, and they were delighted by the booming Chinese market. The International Jewelry Summit has become one of the important annual activities for these international exhibitors and some international associations, which is necessary to participate under any circumstances.

Xiao Guiyu, Deputy Director of the Standing Committee of Shanghai Municipal People's Congress, attended the summit and delivered a speech (photo source: CGE)

Dr. Palitha T.B. Kohona, Sri Lanka's ambassador attended the summit and delivered a speech (photo source: CGE)

Liang Zhenjie, Deputy Secretary of the Party Committee, Board Director, General Manager of the National Gems & Jewelry Testing, and the Chief Supervisor of the Gems ＆ Jewelry Trade Association of China attended the summit and delivered a speech (photo source: CGE)

Lin Qiang, Vice President of the World Federation of Diamond Bourses and President of Shanghai Diamond Exchange attended the summit and delivered a speech (photo source: CGE)

The Summit was led by the Shanghai Municipal People's Government, co-organized by 5 institutions, including Donghao Lansheng Group, National Gems & Jewelry Testing, Gems ＆ Jewelry Trade Association of China, Shanghai Diamond Exchange and CGE. Around 100 participants attended including the representatives from some national consulates in Shanghai, various international jewelry associations and professional service institutions. New and old friends reunited in the "cloud".

Dr Gaetano Cavalieri, President of The World Jewellery Confederation (CIBJO); Clement Sabbagh, President of the International Color Gem Association (ICA); Suttipong Damrongsakul, President of AGJA; Ermin Siow, former President of the Malaysian Goldsmiths Association and other foreign guests delivered congratulatory messages via video to participate in the gathering.

Representatives from international organizations delivered video congratulatory messages (photo source: CGE)
 

The summit focused on the theme of "Building an International Competitive Brand to Boost the High-Quality Development of the Jewelry Industry". The world has entered the era of brand economy. "Strong brand enterprise, strong brand industry, strong brand country" is not only the internal requirement for economic transformation and upgrading, and for high-quality development, but also the important requirement for participating in international competition, deepening the "the Belt and Road" construction, and building a new development pattern of double circulation. Since 2017, China has designated May 10th as the "China Brand Day", demonstrating China's firm determination to implement the brand strategy. View globally, it is particularly important to enhance the international voice of brands. With "the importance of building an international jewelry brand", "legal protection and pragmatism of intellectual property rights in the jewelry industry", "building an international color gemstone trading platform" as different starting points, the guests presented the development advantages of brands with international influence, an case analysis of brand intellectual property protection, the contribution of CGE in helping China's brand internationalization process, as well as the new pattern of digitalization and diversified development, and other dimensions, to show the direction that Chinese jewelry brands should actively strive for in the future

Guests delivered keynote speeches (photo source: CGE)

Chen Yu, CEO of CGE delivered keynote speeches (photo source: CGE)

At this summit, all parties agreed to launch the International Jewelry Brand Alliance, taking the "the Belt and Road" construction as an opportunity to promote Chinese brands to the world. Tell a good story about Chinese brands, enhance the competitiveness of Chinese brands, and jointly promote Chinese brands to become bigger and stronger. Strengthening the construction of brand internationalization and joining hands with the superior resources of all parties to enhance the China's jewelry industry bigger and stronger, which is conducive to meeting people's higher level material and cultural needs. As well as promoting Chinese culture, improving China's image, and bringing more happiness, sense of gain, and sense of security to international and domestic consumers.

In addition, at the dinner of the 2022 International Jewelry Summit, the "Star of CIIE" trophy was awarded to the representatives of the exhibitors in the Diamond and Gem Pavilion of the 5th CIIE.

Award Ceremony of the Star of CIIE (photo source: CGE)

Award Ceremony of the Star of CIIE (photo source: CGE)